Training
You can book on to our current workshops below or get in touch if you would like to discuss bespoke training for your organisation.
Digital Marketing Bootcamp for SMEs
4 x weekly 2-hour workshops
£300 total
10% discount for non-profits - email us to get the code
This online programme has been specially designed to meet the specific needs and resources of small to medium-sized businesses. Taught by professional journalists skilled in engaging audiences with experience of running and marketing their own small businesses, it avoids jargon and focus on what you need to know. All participants receive access to tools, templates and workbooks so you can apply what you’ve learned right away - and start seeing a difference.
Programme
Week 1: Level Up Your Newsletters
Week 2: Strategic Social Media
Week 3: Making Your Website Work for You
Week 4: Demystifying Analytics
Upcoming Dates
By the end of the course you will...
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Walk away with a practical, joined-up marketing plan you can implement immediately
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Understand how email marketing, social media and your website work together efficiently
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Identify exactly who you are talking to and what content they truly value
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Manage your communications in a way that supports your team rather than drains them
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Use data with confidence
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Set realistic goals
Expert instructors
Maeve Connolly
Co-director, Raised Voices CIC
An audience development consultant with 25 years of journalism experience, Maeve is the former Head of Audience Strategy and Growth at the Irish News, where she was instrumental in guiding the legacy news organisation through its digital transformation.
Laura Davis
Co-director, Raised Voices CIC
A journalist and audience development consultant, Laura previously led on newsletter, social media and loyalty strategies for some of the UK’s biggest regional news brands including the Liverpool Echo and the Manchester Evening News.
Tom Canning
Analytics consultant
Tom has worked in digital publishing for more than 20 years with experience in almost every behind the scenes aspect. At Reach Plc, he was a driving force in the early days of newsroom analytics where he turned data into content ideas and revenue.